Over the last decade or so, traveling has skyrocketed like never before. It used to be travel books where you’d get your info, but nowadays, there are more than enough tips out there for every traveler, from budget travel to those hidden gems, and all the way to luxury travel, and of course, the ones who are after the perfect shots and experience. Social media has been around for years, but it seems like just within the last decade or so, social media-based travel has become a thing.

This means you go places and you do certain experiences not only because social media told you to but because you want to do it yourself to post on your socials.  The rise of social media has played a pivotal role in shaping travel trends, with more individuals choosing destinations, activities, and accommodations based on their potential appeal in the digital realm. 

It’s about getting likes, it’s about getting that perfect shot, and maybe even the hopes of becoming a travel influencer for some. But is all of this actually a good idea? Well, here are some reasons why you don’t need a social media-perfect trip.

Why Do People Do It?

As stated above, in recent years, a noticeable shift has occurred in the way people plan and experience their travels. It’s not just blog posts, but if you look at Pinterest, Instagram, and especially TikTok, they’re filled with content, and people are also trying to mimic this content. It’s really anywhere that blows up, so it’s not even generic places like NYC or Paris, but now you’re finding Lake Tohopekaliga, national parks, and even some not-so-well-known places. They all usually blow up online and get super popular and super crowded really fast. So, with that said, here are some factors contributing to the popularity!

Visual Inspiration

Have you ever heard of that Instagram vs. Reality meme? Well, it coincides with this, actually. Social media platforms, particularly Instagram and Pinterest, have become virtual treasure troves of visually stunning travel content.

The constant stream of picturesque landscapes, dreamy sunsets, and exotic adventures serves as a wellspring of inspiration for aspiring travelers. The desire to replicate these idyllic scenes has led many to plan trips meticulously, hoping to capture and share their own visually striking moments.

Influencer Culture

The emergence of travel influencers has significantly influenced the way people perceive and plan their own journeys. What usually happens is that followers often aspire to replicate the seemingly glamorous and adventurous lifestyles of these influencers, choosing destinations and activities that align with the curated content presented on their social media profiles. The allure of experiencing life through the lens of influencers has contributed to the popularity of basing trips on social media trends.

Social Validation

So, it’s a mix of a couple of things; it’s a part of FOMO, but there’s that validation you get too for doing something that’s popular (it’s basically hopping on trends but travel-oriented). Both of these are very powerful motivators in today’s interconnected world.

With that said, social media showcases the highlight reels of others’ lives, fostering a sense of urgency to partake in similar experiences. Planning trips around social media trends becomes a way to combat FOMO, as individuals seek the social validation that comes with sharing enviable travel experiences online.

But Why Can It Be a Bad Thing?

It’s not always sunsets and cocktails; sometimes, this isn’t always a good thing. Sure, travel inspiration and having an amazing time are key for a vacation, but doing this isn’t always such a great idea. Again, you can go wherever you want, and you should, but if you’re only basing off on social media content and trends and wanting to post online, then that’s a bad thing. So here is exactly why.

There’s the Illusion of Perfection

One of the primary pitfalls of planning trips based on social media is the illusion of perfection. Again, it goes back to that Instagram versus Reality meme that spread around online. Everyone knows social media is mainly fake, but at the same time, there’s still that hint of hope.

So, with that said, platforms like Instagram are flooded with perfectly edited photos showcasing flawless destinations and experiences. However, these images often fail to capture the reality of travel, which includes unexpected challenges, imperfections, and the raw beauty of genuine moments. Honestly, relying solely on social media for trip planning sets unrealistic expectations and can lead to disappointment when reality doesn’t match the curated online content.

You Can Count on Overcrowdedness

Have you ever been to a popular social media destination and noticed how busy it was? If you’ve done it once, then you probably know that it’s always going to be like that. In general, the pursuit of Instagram-worthy locations has led to the saturation of popular tourist destinations. Influencers and travelers flock to iconic spots in search of the next viral photo, resulting in overcrowded attractions and diminished experiences.

With that said, choosing destinations solely based on social media trends can rob travelers of the chance to discover hidden gems and lesser-known places that may offer more authentic and meaningful experiences.

Lack of Cultural Immersion

For the most part, planning trips around social media may prioritize aesthetics over cultural immersion. You need to keep in mind that traveling is not just about ticking off bucket-list locations; it’s also about understanding and appreciating different cultures. With that said, focusing solely on destinations that are trending on social media can limit exposure to diverse traditions, local cuisines, and genuine interactions with the residents.

Think about Bali, for example, or even Thailand, as these two are still major destinations. People usually flock to fancy hotels, eat breakfast from a pool, go to those colorful IG cafes, and stand in line to get a shot at a famous photo spot. Where’s the immersion in that?

It Can Actually Be Stressful

Filming and photographing isn’t as easy as people make it out to be. You’re usually having to redo the same shot multiple times. So you really have to keep in mind that crafting the perfect Instagrammable itinerary can be time-consuming and stressful.

Seriosuly, just think about it for a moment. You’re constantly chasing the ideal shot, adhering to a meticulously planned schedule, and curating content for social media can detract from the joy of the travel experience itself. The pressure to document every moment for online validation may hinder the ability to be present at the moment and truly savor the journey. It just ruins the fun and the whole atmosphere of it all.

It’s Super Expensive

You have to keep in mind that social media can create a distorted view of travel costs, making it easy to underestimate the financial aspects of a trip. The desire to replicate influencers’ glamorous lifestyles may lead to overspending, leaving travelers with financial stress and potential regrets after the journey is over.

It’s Shallow

At the end of the day, it’s just all really shallow, and who would want that? The quest for the perfect photo can distract travelers from truly engaging with the destinations they visit. Do you want to be distracted? Do you only want to focus on the best shots and not actually experience what’s around you?

When the primary goal is to capture the most shareable content, there’s a risk of overlooking the rich history, local stories, and unique characteristics that make each place special. Travel becomes a series of photo ops rather than a genuine exploration of diverse cultures and landscapes.

Nestled on the northeastern tip of Nova Scotia, Cape Breton Island stands as a beacon of Canadian heritage and natural beauty. Its lush landscapes and rich traditions make it an unforgettable travel destination. Whether you’re a history buff, nature lover, or foodie, Cape Breton has something for everyone. Let’s dive in!

Getting to the Cape Journey to the Island

Embarking on a journey to Cape Breton Island is not merely about reaching a destination, but embracing an experience that starts the moment you set forth. Whether you arrive by air, road, or sea, each mode of transportation offers its own unique perspective of the island’s beauty and charm.

Sydney Airport (YQY): Positioned as the primary gateway, it warmly welcomes travelers from various parts of Canada and beyond. As you descend, catch glimpses of the shimmering coastline and verdant landscapes that promise a trip of a lifetime. Direct flights from major Canadian cities and connecting flights from international destinations make reaching Cape Breton a breeze.

By Car: The moment you cross the Canso Causeway, you’re transported to a world of scenic beauty. The drive through Nova Scotia, with its undulating landscapes, quaint towns, and the ever-present scent of the Atlantic, is therapeutic. If you’re a road trip enthusiast, the journey to Cape Breton will remain etched in your memories. Car rental services are widely available, but remember to book in advance during peak seasons.

By Motorcycle: For those who like the wind in their hair, traversing the island’s roads on a motorcycle is exhilarating. The sense of freedom combined with the panoramic views is unparalleled.

By Ferry: If you’re coming from Newfoundland, consider taking the ferry from Port aux Basques or Argentia to North Sydney. The voyage across the vast blue offers a different vantage point of Cape Breton’s rugged coastline. Plus, the anticipation of arriving on the island after a sea journey is quite unmatched.

Adventures Await Excursions and Activities

Cape Breton Island, with its rich tapestry of history and stunning natural beauty, offers a plethora of activities that cater to both the adrenaline junkie and the contemplative traveler.

The Unforgettable Cabot Trail

A journey through the Cabot Trail is akin to a visual symphony. Spanning nearly 300 kilometers, it’s not just a drive but an experience. Every twist and turn of the trail brings forth panoramic vistas, from soaring eagles to majestic whales playing off the coast. Stop by the look-off points, take a deep breath, and let the Atlantic breeze tell tales of ancient times.

Hiking Trails Galore

For those who prefer a closer communion with nature, Cape Breton offers a myriad of hiking trails. The Skyline Trail is a favorite, leading hikers to a dramatic headland cliff that overlooks the Gulf of St. Lawrence. Witness the sun kissing the horizon or the dance of the northern lights on a clear night.

Water Adventures

The island is surrounded by pristine waters, making it a haven for water enthusiasts. Kayak around the Bras d’Or Lake, or try paddleboarding for a serene experience. For those seeking a thrill, white-water rafting down the Margaree River is a must!

Bask in Gaelic Traditions

Delve deep into the island’s Gaelic roots. Join a ceilidh (a traditional Gaelic gathering with music and dancing) or take a fiddle lesson. The Gaelic College in St. Ann’s offers workshops where you can immerse yourself in traditional crafts, music, and dance.

Wildlife Encounters

Cape Breton’s diverse ecosystems are home to an array of wildlife. Go on a guided moose safari or embark on a whale-watching tour. The waters around the island play host to minke, humpback, and even the majestic blue whales. Don’t forget the seals and puffins that add charm to the coastal areas!

Golfing with a View

For golfing enthusiasts, the island boasts world-class courses with unparalleled views. The Highlands Links Golf Course, designed by the legendary Stanley Thompson, meanders through mountains and valleys, offering challenges and scenic rewards in equal measure.

Savour the Flavours Top Eateries in Cape Breton

• Baddeck Lobster Suppers: Authentic Maritime seafood experience.
• The Dancing Goat: A must-visit for sandwich and pastry enthusiasts.
• Flavor on the Water: With a stunning harbor view, enjoy the local culinary masterpieces.

Preparing for Your Trip

Footwear Matters: Whether you’re hiking the trails or strolling in the towns, comfortable shoes are a must. Waterproof hiking boots and a pair of comfortable walking shoes should be high on your packing list.

Eco-friendly Choices: Consider packing a reusable water bottle and eco-bags. Many areas on the island are pristine, and your sustainable choices will help keep them that way.

Tech Essentials: A power bank can be a lifesaver, ensuring your devices are always charged. Though Cape Breton has good connectivity, remote areas might challenge your regular service. It’s wise to download offline maps.

Medical Kit: A basic kit with essentials like pain relievers, band-aids, and allergy medications can be handy.

Stay Informed: While Cape Breton is generally safe, it’s always wise to be aware of local news and any travel advisories.

Travel Insurance: Always a prudent choice. Ensure it covers any adventure activities you’re planning to undertake.

Making the Most of Your Budget

Accommodation: From cozy B&Bs to luxury resorts, expect CAD 100-250 per night.

• Food: An average meal costs around CAD 15-30.
• Excursions: Vary based on activity. Budget CAD 50-150 for most.
• Tip: Check out the Black Friday deals at www.barcelo.com/en-ca/offers/black-friday/ to snag some bargains!

Timing is Everything Best Season to Visit

• Fall: Witness the breathtaking fall foliage. Plus, it’s the Celtic Colours Festival time!
• Summer: Warm weather and numerous outdoor activities.
• Spring: A quieter time with blooming beauty all around.

Cape Breton Island isn’t just a travel destination; it’s an experience. From its captivating history to its stunning landscapes, every moment on this island feels like a page from a storybook. And remember, whenever you’re planning your trip, it’s worth peeking at the Black Friday offers, especially on sites like Safe travels and enjoy every Canadian moment!

A vibrant and awe-inspiring city, New York or NYC, is a beautiful metropolis that never sleeps. Strolling through the busy streets of Manhattan or booking an open-air tour bus can be endearing. 

You can enjoy the Rockefeller Center to SOHO, from Washington Square Park to Union Square, from Battery Park to Macy’s. New York has more to offer than just the crowded streets. The iconic landmarks and diverse neighborhoods offer captivating experiences.

In addition, the New York skyline, with many skyscrapers, has several of the tallest buildings in the world. So when visiting New York, do not forget to get an international sim card with active reasonable data packages to capture the beauty of the bustling city. You can share the photos instantly with your loved ones, go online on social platforms, or even have a group chat with friends and family.

Popular activities to explore in New York. 

Central Park

The most famous park in NYC, and the largest in Manhattan, it has been a part of many movies and shows. It’s an 843-acre park in the middle of Manhattan, providing a recreational area from the regular hustle and bustle of the city. There’s a zoo, a walking path, a concert venue, an ice-skating ring, and restaurants. Let’s not forget the open fields, woodlands, and water bodies. No trip to NYC can be complete without being at the center of it all, Central Park. 

Empire State Building Observatory

For a breathtaking view of the Manhattan skyline, you need to get the lift and reach the top at 1454ft of the stunning structure, one of the most famous skyscrapers in the world. There are two vantage points in the building. One is on the 86th floor, and another is on the 102nd floor. Get busy with the interactive museum on your way to the top and say “hi” to King Kong. 

DUMBO

DUMBO, or Down Under the Manhattan Bridge Overpass, has the old-world charm, the cobblestone streets, a leftover of dramatic architecture from old industry days. After the walk over the Brooklyn Bridge, explore the boutiques, bookshops, and art galleries. Finally, settle down beside the Hudson River with the Manhattan skyline in your front. You can spend a beautiful evening seeing the cruises pass by under the bridge, lighting up the vintage carousel for the kids as the evening rolls into the night at Brooklyn Bridge Park. 

Grand Central Terminal

Grand Central Terminal is one destination you shouldn’t miss, even if you do not plan to take the train. Not only is it’s the world largest station, but the transport hub has been converted into shopping, dining, and a cultural destination. The unofficial New York meeting place is also the country’s great architectural achievement. 

Times Square

Flashing lights and giant billboards, Brilliant Broadway marquees. With costumed characters from Mickey Mouse to Spiderman and musicians, the experience of Times Square is huge, bright, and unforgettable. A major tourist destination, entertainment hub, a shopping hub all rolled into one. The Midnight moment of Times Square is when from 11.57 pm to 12 am every night. All the billboards take a break from their schedule and become a digital display for artworks, making the famous intersection an open-air gallery space.